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The government recently announced that the cigarette packs will now come with more scarier warnings, ”Tobacco causes painful death”. Also, the packs will come with grim messaging and even a toll-free number to help people to quit smoking. This seems to be a smart move taken by the Indian government. The words,”Quit today, call 1800-11-2356” will appear in red on a white color background. These amended rules shall be effective from September 1, 2018.
All tobacco product packages must have two images of specified health warnings displayed. Also, each of the images shall appear consecutively on the package with an interval period of 12 months.
The main objective of these health warnings is to raise awareness amongst the individuals to quit smoking and tobacco. Also, the toll-free number will act as a helpline to help the tobacco users to quit smoking and help them in positive behavior change. The given number will provide counseling & methods to quit tobacco and smoke use.
As per the Global Adult Tobacco Survey conducted recently, around 62% of cigarette smokers, 47% of smokeless tobacco users, and 54% of bidi smokers think about quitting smoke after reading the warning labels on the packets. The mentioned notification on the printed versions of the health warnings is available on the website of the Ministry. It has also been informed that before the mentioned health warnings come into effect from 1st September 2018, the already available health warnings will be available on the cigarette packs until 31st August 2018. This information is according to the announcement made in the meeting dated 26th March 2018 based on the amendment made in the Cigarettes and other Tobacco Products (Packaging and Labeling) Rules, 2008 vide GSR 283 (E).Tags: New Tobacco Health Warnings